Category Archives: Classes

Three Quick Ways to Help Students find Digital Influencers using Hootsuite

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When it comes to teaching social media, one of my goals this academic year is to continue to improve and update my focus on using social media software such as listening, analytics and metrics tools.

One area where tools can help us is the search for identifying digital influencers.

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Social Media Campaigns: Strategies for Public Relations and Marketing by Carolyn Mae Kim (Book Review)

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As I mentioned in a previous post about my Social Media class, this semester I’ve adopted Carolyn Mae Kim’s new textbook: Social Media Campaigns: Strategies for Public Relations and Marketing.

To put it simply: I’m so glad that I finally found a book like this.

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What’s Changing? A look at my Social Media Class for Fall 2016

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And we’re back…

Summer flew by as it always seems to. It was such a pleasure to see all the talented and motivated familiar faces and make new connections at AEJMC. I got to see many innovative educators whom I admire and whose work I follow. I had an amazing time starting my role serving as the Director of ICBO One Global Digital Strategy for the partner organizations of the International Congress of Behavioral Optometry and traveling to Australia as part of that project.

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What Happens When Students Write For BuzzFeed For A Class Project?

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Note: As noted in my previous post when I first mentioned this assignment, please know that this assignment is based largely on the work of Scott Cowley. See his post about when he ran this assignment in his class.

BuzzFeed in the Classroom Review

Earlier this semester, I wrote about a new opportunity and assignment for students in my Writing Across Platforms class: writing BuzzFeed community articles.

That post got a ton of shares and feedback. So I want to offer a follow up and reflection of how the project went. If you haven’t yet, I encourage you to first get some background about the assignment via my post “What’s Changing? My Writing Across Platforms students will write for BuzzFeed and More in Spring 2016. Oh, And here’s the syllabus!
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Should Students Be Able to Fire Teammates in A Class Project? (Part 3 of 3)

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In the previous two posts in this series, I talked about steps I take to set teams up for success in group class projects.

The first post looked at group contracts. The second post looked at peer evaluations of one’s team.

In this final post, let’s look at the more dramatic tool that I use to set teams up for success in group class projects: The ability to fire teammates from a group.

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A Guide To Setting Up Classroom Groups for Success: Team Evaluations (Part 2 of 3)

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This is the second post in a 3-part series on how to set up teams to be successful. [If you haven’t read post 1 yet, I encourage you to read it first].

I started this series with a question:

Should Students Be Able to Fire Teammates in a Class Project?

Again, in my classes, the answer to that question is “yes.”

Continue reading A Guide To Setting Up Classroom Groups for Success: Team Evaluations (Part 2 of 3)

A Guide To Setting Up Classroom Groups for Success: Group Contracts (Part 1 of 3)

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Spoiler alert: The final blog post in this 3-part series about how to set up your class for success when working with groups will be titled:

Should Students Be Able to Fire Teammates in a Class Project?

In my classes, the answer is “yes.”

Continue reading A Guide To Setting Up Classroom Groups for Success: Group Contracts (Part 1 of 3)