Communication Research Archives - Social Media Syllabus

Using SciSpace for the College Research Project: The Benefits of An AI Research Tool

Updated November 12, 2025

SciSpace AI College Research Project Activity AI-powered tools like SciSpace, Elicit, and ExplainPaper are making it much easier to discover academic research and engage with it in ways that I could only have dreamed of back in graduate school. While these tools can benefit any researcher, they may be particularly helpful to undergraduates who are […]

Google Analytics 4 Assignment in the Communication Research Class [Updated]

Updated January 22, 2024

Google Analytics 4 Assignment for the Communication Research class (GA4) [Update] For a few years I’ve taught Google Analytics in my Media & Audience Analytics class (formerly titled Communication Research). Recently, Google converted to Google Analytics 4 (GA4). I spent time during my sabbatical (woot!) updating my lectures and assignment to the Google Analytics 4 […]

Google Analytics Assignment in the Communication Research Class. Lab Guide Included!

Updated March 16, 2020

This page may contain affiliate links, meaning at no additional cost to you, if you click a link and make a purchase, I will make a commission. Please read my disclosure for details. A Google Analytics Assignment in the Communication Research Class? Yes! The question of teaching Google Analytics is part of the larger conversation […]

Communication Research

Here are my social media, communication research, persuasion and message design, strategic campaigns and writing across platforms class syllabi for this year

Updated November 8, 2019

This post may contain affiliate links. Please read my disclosure for details. This semester has certainly crept up on me. I had a very busy winter break. The realization that this semester has crept up on me has me realizing a few other things, things that have gotten away from me. One such thing that […]

Communication Research Class Media Placement Assignment, Part 2: Doing Data Entry and Creating a Data Legend

Updated November 8, 2019

This post may contain affiliate links. Please read my disclosure for details. Communication Research Class Assignment Review This post is long overdue (I feel like I say that a lot!). It is a follow up to a post I published in January titled “Here’s my communication research class assignment on analyzing media placement.” Recently, I […]

Missed the Social Network Analysis Basics Webinar? Here’s How You Can Watch It

Updated November 8, 2019

This post may contain affiliate links. Please read my disclosure for details. Last Friday, April 13, I had a wonderful opportunity to participate with Kathleen Stansberry on a webinar about social network analysis basics. The focus of the call was to introduce strategic communication and social media professors to social network analysis.

Here’s My Communication Research Class Assignment on Analyzing Media Placement

Updated November 8, 2019

This post may contain affiliate links. Please read my disclosure for details. Why a Communication Research Class Quantitative Content Analysis Assignment? In my opening post to the Spring 2018 semester, I reviewed several new assignments and activities I will be bringing into my classes this semester. In this post, I will discuss the quantitative content […]

Using SciSpace for the College Research Project: The Benefits of An AI Research Tool

Google Analytics 4 Assignment in the Communication Research Class [Updated]

Google Analytics Assignment in the Communication Research Class. Lab Guide Included!

Here are my social media, communication research, persuasion and message design, strategic campaigns and writing across platforms class syllabi for this year

Communication Research Class Media Placement Assignment, Part 2: Doing Data Entry and Creating a Data Legend

Missed the Social Network Analysis Basics Webinar? Here’s How You Can Watch It

Here’s My Communication Research Class Assignment on Analyzing Media Placement

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