A Social Media Education Blog by Matthew J. Kushin, Ph.D.
This post may contain affiliate links. Please read my disclosure for details. A quick post from #aejmc2013 via my tablet. Though there have been many highlights such as seeing old colleagues and seeing creative and innovative scholarship, I want to take a quick second to share one thing that I have really enjoyed. I came […]
Continue reading Creative presentation of scholarship and infographics at #aejmc2013This post may contain affiliate links. Please read my disclosure for details. Quick Update: The NCA conference is also in Washington, DC this year. The below information is applicable to folks visiting DC for that conference, or any other conference too! Enjoy! – Matt The annual conference of the Association for Education in Journalism and […]
Continue reading Heading to AEJMC or NCA? How to Get Around DC and What to See!This post may contain affiliate links. Please read my disclosure for details. This week flew by! Today’s Web Roundup contains a variety of articles. Search: This week’s subject has been search, as on Monday I published a post on Snickers use of search in a very creative campaign – if you haven’t seen it, check it […]
Continue reading Web Roundup: Social Media Education Infographic; Zimmerman juror book deal sabotaged; Cool Professors; More!This post may contain affiliate links. Please read my disclosure for details. Snickers used search engines to target customers who were making misspellings during search. This cost-effective campaign reached over 500,000 people in 2 days. How did it work? As explained on a Google article, “Each time someone misspelled a word, they were given a […]
Continue reading Snickers Understands the Opportunity in SearchThis post may contain affiliate links. Please read my disclosure for details. Current Events and Social Media What were those Chipotle Tweets all about? – That’s the question some are asking after a series of bizarre Tweets by the restaurant chain. In a boldly titled article, “How to alienate your Twitter followers: Chipotle staged hack […]
Continue reading Bizarre Chipotle Twitter Behavior and Social Media Brand IdentityThis post may contain affiliate links. Please read my disclosure for details. I owe this blog to the book Born to Blog: Building Your Blog for Personal and Business Success One Post at a Time by Mark W. Schaefer and Stanford A. Smith. For some time before starting Social Media Syllabus, I’d thought about blogging […]
Continue reading Blog Better with Born to Blog by Schaefer and Smith (Book Review)
This post may contain affiliate links. Please read my disclosure for details. Hey all, Just a few quick notes: 1. My Comm 322 Syllabi Now Available on Scribd! A few weeks ago I wrote about the changes I was making to my social media class for this upcoming fall. I’m excited to say my Comm […]
Continue reading Updates: Fall 13 Social Media Syllabus; New Theme and Menu; A Blogging Milestone!