A Social Media Education Blog by Matthew J. Kushin, Ph.D.
This post may contain affiliate links. Please read my disclosure for details. As I look back, 2015 has been a great year for me professionally. I’m always amazed at how much can change in a year and how much we grow in our profession in such a short period of time. As our careers progress […]
Continue reading Three Types of Goals Academics Should Set for 2016Students in my COMM 470 Strategic Campaigns (syllabus from previous year) had a big surprise last Tuesday when they presented their campaign plans to the client, a local non-profit, Charles Town Now.
Continue reading Exciting Feedback for Strategic Campaigns Class Helping #StartCTThis post may contain affiliate links. Please read my disclosure for details. I’ve been teaching social network concepts in my Social Media class at Shepherd University for the past several years. And it is something that students have always seemed to struggle with or not take a great deal of interest in. This is unfortunate, […]
Continue reading Teaching Social Network Concepts: Fun Class ActivityThis post may contain affiliate links. Please read my disclosure for details. Building bridges. That’s something we professors strive to create in the minds of our students. You might say it is the core mission of everything we do. So how can we do that?
Continue reading How Guest Professors Build Bridges For StudentsThis post may contain affiliate links. Please read my disclosure for details. Yesterday, I had the amazing opportunity to have a true industry leader speak with students in my Social Media class here at Shepherd. Dennis Yu, the CTO of BlitzMetrics, kindly donated his time to share his insights and experiences. The result?
Continue reading What Faculty Can Learn from Dennis Yu, a Leader in Social Media MarketingThis post may contain affiliate links. Please read my disclosure for details. Alone Together: Why We Expect More From Technology and Less From Each Other by Sherry Turkle is not the sort of book I tend to review on this blog. I usually talk about books that you might find useful to integrate in university […]
Continue reading Book Review: Alone Together by Sherry TurkleThis post may contain affiliate links. Please read my disclosure for details. Jab Jab Jab Right Hook Book Review Finding great social media books to use as texts in a social media class can be a challenge. The space is constantly changing and there is so much we need to teach our students. Personally, I’m […]
Continue reading Social Media Book Review: Jab Jab Jab Right Hook by Gary Vaynerchuck