Category: Teaching Social Media

What’s Changing for Fall 2015? Experimenting With My Principles of PR Semester-Long Project

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This post may contain affiliate links. Please read my disclosure for details. Happy start to the semester! I want to quickly provide an update on my plans this fall as we are jumping right into classes here at Shepherd University.  Longtime readers know that I like to start the semester by highlighting fun changes to […]

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Why We Must Consider Social Media Certification Programs as Part of Social Media Education Curriculum

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This post may contain affiliate links. Please read my disclosure for details. I just got back from an amazing #AEJMC15 conference in San Francisco. There, my colleagues and I had the pleasure of presenting our study, “Hootsuite University: Equipping Academics and Future PR Professionals for Social Media Success,” as the top paper in teaching pedagogy […]

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Web Round Up: Social Media Education Videos, Google News Labs, and Link Building

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This post may contain affiliate links. Please read my disclosure for details. Summer is a great time for finding new resources to share with students in the classroom. And with that in mind, I want to share a few readings and resources you may find useful to use this fall in your classes, or just […]

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Theory and Research Breeding Fear and Loathing In the Classroom? They Don’t Need To

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This post may contain affiliate links. Please read my disclosure for details. I can’t believe it is mid-June! It has been a busy summer. The highlight so far has been 2 weeks in Spain. While the first few days I helped run a booth at an international meeting, the majority of the trip was spent […]

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Teaching Students to Use iPads for Survey Data Collection (2 of 2)

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This post may contain affiliate links. Please read my disclosure for details. In my last post, I wrote about a Comm Research project where students use iPads for survey data collection.This is my favorite of the 3 projects we do in my Communication Research Class (see all posts on Comm 435; see syllabus). This week, […]

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