#TryThis! Using Google Drive for real-time in class team collaboration

This post may contain affiliate links. Please read my disclosure for details. Note: Due to the news with Google link schemes, I got a little off track with my #TryThis! themed blog posts. Here is 1 of the other 2 I had planned. Here is another great tool I love for engaging students in teamwork […]

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Sharing my Social Media Release Assignment

This post may contain affiliate links. Please read my disclosure for details. Hope you had a great Labor Day weekend. I’ve been writing lately about the Google Link Schemes update – what it is, how I am teaching in response to it, and what I think about it. As promised, here is my assignment that is […]

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Teaching Keyword Competition with Google Adwords (Activity)

This post may contain affiliate links. Please read my disclosure for details. This post is long overdue! Several weeks ago, I wrote about the importance of teaching content marketing in the college Communication or Business writing class today. I followed up with a post about Search Engine Optimization and an activity for introducing students to […]

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Introducing Students to SEO Keyword Research with Google Trends (Activity)

This post may contain affiliate links. Please read my disclosure for details. On my last post I talked about Why I’m teaching Content Marketing in the Writing Class. One of the reasons I gave was the close connection between social media, SEO, and content marketing. Today, we must teach students to write for 2 audiences: […]

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Personal Branding Activity: Talking to students about how they present themselves online

February 26, 2013 Over the past few years I’ve noticed an increase in how much students are thinking about how they present themselves online, their professional online identity. This is good news because according to a CareerBuilder survey, 37% o…

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