Tag Archives: social media listening

How to use Melwater social intelligence software to teach social media listening

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Social Media Listening Class Activity

Last week I wrote about the social listening activity and the social media audit that students in my social media class (2017 syllabus) conduct. Both the activity and the audit assignment are done this year using Meltwater.com social intelligence software.

If you have not done so, you may want to first read about the Meltwater university program in my first post.

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Using Meltwater for a Social Media Audit Assignment in Social Media Class

This post may contain affiliate links. Please read my disclosure for details.

In my previous post I talked about how my social media class will be participating in the Meltwater university program this fall. If you missed that post, check it out. It contains more info about the program and the Meltwater software.

In the below post, I will discuss my current plans to use the Meltwater media intelligence software in a 300-level strategic social media course.

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