Here’s My Communication Research Class Assignment on Analyzing Media Placement

This post may contain affiliate links. Please read my disclosure for details. Why a Communication Research Class Quantitative Content Analysis Assignment? In my opening post to the Spring 2018 semester, I reviewed several new assignments and activities I will be bringing into my classes this semester. In this post, I will discuss the quantitative content […]

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What’s Changing? Hubspot Academy, Google Analytics, Meltwater software and more!: Spring 2018 Class Updates

This post may contain affiliate links. Please read my disclosure for details. I hope that everyone had a relaxing and rejuvenation winter break. I’m going to kick off Spring 2018 with something I like to do on this blog at the start of the semester: Offer a preview of some of the changes and updates […]

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How to use Melwater social intelligence software to teach social media listening

This post may contain affiliate links. Please read my disclosure for details. Social Media Listening Class Activity Last week I wrote about the social listening activity and the social media audit that students in my social media class (2017 syllabus) conduct. Both the activity and the audit assignment are done this year using Meltwater.com social […]

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Using Meltwater for a Social Media Audit Assignment in Social Media Class

This post may contain affiliate links. Please read my disclosure for details. In my previous post I talked about how my social media class will be participating in the Meltwater university program this fall. If you missed that post, check it out. It contains more info about the program and the Meltwater software. In the […]

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What’s Changing? Bringing Meltwater Social Media Listening Software into the Social Media Class

This post may contain affiliate links. Please read my disclosure for details. Today is the first day of the fall 2017 semester. As many of you know, this past summer was an especially exciting and busy one for me with the birth of my daughter! Since becoming a dad, I’ve learned a ton about time […]

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