What is The Future of Content Marketing in 2014?

This post may contain affiliate links. Please read my disclosure for details. As I discussed on this blog, 2013 was to be the year of content marketing. (Here are all my posts on content marketing) Recently, Gary Shirr (@ProfessorGary) brought up an interesting point in a discussion post he made to the Teaching Social Media Marketing […]

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Web Roundup: Social Media Education Infographic; Zimmerman juror book deal sabotaged; Cool Professors; More!

This post may contain affiliate links. Please read my disclosure for details. This week flew by! Today’s Web Roundup contains a variety of articles.  Search: This week’s subject has been search, as on Monday I published a post on Snickers use of search in a very creative campaign – if you haven’t seen it, check it […]

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Introducing Students to SEO Keyword Research with Google Trends (Activity)

This post may contain affiliate links. Please read my disclosure for details. On my last post I talked about Why I’m teaching Content Marketing in the Writing Class. One of the reasons I gave was the close connection between social media, SEO, and content marketing. Today, we must teach students to write for 2 audiences: […]

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