The latest posts

Fun and Interactive Social Media Influencers Class Activity

Why Teach Students About Social Media Influencers Last year I got the opportunity to present at the Accepted Student Day event at Shepherd University. This event offers students who have been accepted to the university an opportunity to visit our campus and get to know us better. As part of that, faculty give presentations on […]

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Empowering Students to Deal With Smartphone Distraction in the Classroom: Phone Free Class Day Extra Credit

This post may contain affiliate links. Please read my disclosure for details. Cell Phone Addiction Lesson Plan Review In my last post, I talked about so-called cell phone addiction. I provided a cell phone addiction lesson plan that I did last semester in my social media class. That cell phone addiction worksheet and activity was […]

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Getting students to think about smartphone addiction (cell phone addiction lesson plan)

This post may contain affiliate links, meaning at no additional cost to you, if you click a link and make a purchase, I will make a commission. Please read my disclosure for details. Cell Phone Addiction “Cell phone addiction” is a strong term that may or may not be appropriate to describe our current obsessions […]

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Here’s My Communication Research Class Assignment on Analyzing Media Placement

This post may contain affiliate links. Please read my disclosure for details. Why a Communication Research Class Quantitative Content Analysis Assignment? In my opening post to the Spring 2018 semester, I reviewed several new assignments and activities I will be bringing into my classes this semester. In this post, I will discuss the quantitative content […]

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What’s Changing? Hubspot Academy, Google Analytics, Meltwater software and more!: Spring 2018 Class Updates

This post may contain affiliate links. Please read my disclosure for details. I hope that everyone had a relaxing and rejuvenation winter break. I’m going to kick off Spring 2018 with something I like to do on this blog at the start of the semester: Offer a preview of some of the changes and updates […]

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Fall 2017 Strategic Campaign Client Presentations: Reflections and Learning Opportunities

This post may contain affiliate links. Please read my disclosure for details. This semester, my COMM 470 Strategic Campaigns students had the opportunity to take on an international non-profit as a client. That non-profit was Children of Uganda.  Children of Uganda seeks to give a hand up to women and children in Uganda. Among its […]

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Teaching Students to Create an Online Personal Branding Strategy: Personal Brand Exercise for Students

This post may contain affiliate links, meaning at no additional cost to you, if you click a link and make a purchase, I will make a commission. Please read my disclosure for details. Online Personal Branding Lately, there’s been a lot of buzz about Mark W. Schaefer’s new book: Known: The handbook for building and […]

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