A Social Media Education Blog by Matthew J. Kushin, Ph.D.
This post may contain affiliate links. Please read my disclosure for details. Summer is a great time for finding new resources to share with students in the classroom. And with that in mind, I want to share a few readings and resources you may find useful to use this fall in your classes, or just […]
Continue reading Web Round Up: Social Media Education Videos, Google News Labs, and Link BuildingThis post may contain affiliate links. Please read my disclosure for details. I can’t believe it is mid-June! It has been a busy summer. The highlight so far has been 2 weeks in Spain. While the first few days I helped run a booth at an international meeting, the majority of the trip was spent […]
Continue reading Theory and Research Breeding Fear and Loathing In the Classroom? They Don’t Need ToThis post may contain affiliate links. Please read my disclosure for details. In my last post, I wrote about a Comm Research project where students use iPads for survey data collection.This is my favorite of the 3 projects we do in my Communication Research Class (see all posts on Comm 435; see syllabus). This week, […]
Continue reading Teaching Students to Use iPads for Survey Data Collection (2 of 2)This post may contain affiliate links. Please read my disclosure for details. Surveys are a common method uses in communication research class projects. Since I started teaching this class at Shepherd University, I’ve added a fun, cool feature that really brings the survey data collection process to life!
Continue reading Using iPads for Survey Data Collection in the Communication Research ClassThis post may contain affiliate links. Please read my disclosure for details. In my Writing Across Platforms class, students write a news release for the social web. We have used PitchEngine to help students learn the web features that can bolster a news release.
Continue reading Why PitchEngine is Great For Teaching the Social Media News ReleaseI’ve been thinking a lot about how to improve teaching social media metrics and monitoring. This is something that I have never quite been satisfied with in my classes. I think a big reason for this is because we don’t have access to a lot of real-world metrics for students to learn on. I’ve tried […]
Continue reading Teaching Social Media Metrics: A Professor’s FrustrationThis post may contain affiliate links. Please read my disclosure for details. I’ve read several of Mark Schaefer’s books – Born to Blog (see my review) and Toa of Twitter. And I’ve loved them all. Return on Influence is no different.
Continue reading Book Review: Return on Influence by Mark Schaefer