Tag Archives: #AEJMC14

Why I Love the Hootsuite University Higher Ed Program

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Hootsuite University Higher Education Program Review

Recently I had the opportunity to write a guest blog post on the Hootsuite blog about harnessing the social media mindset our Millennial students bring into the college class today. That post was published yesterday!

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#AEJMC14 Highlights: What are the Ethics of Content Marketing?

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After two weeks of traveling to New England for a vacation and to Montreal for the AEJMC, it is good to be home! AEJMC flew by!

I’d like to look at one of my favorite panels from the conference: the Ethics and Brand Content panel put on by the Advertising and Media Ethics divisions.  Let me recap and add my thoughts, because the ethics of content marketing is something we need to consider as educators.

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